Slides are screened during an interactive movie entertainment program consisting of paid advertisements, movie trivia and Cinema Center's own promotions. Slides appear every 5 to 6 minutes for approximately 10 seconds, preceding every movie in every theatre.
Who See's Your Ad?
Sources: Journal of Consumer Marketing & Motion Picture Association of America
Slide advertising rates, by theatre or by market, are available upon request, Discounts are available for multi-screen buys.
Pleasse Call 800-358-1818 x 8 for more information or www.uniquescreenmedia.com
65% of adult moviegoers are college educated.
Moviegoers are affluent
75% of adult moviegoers have annual incomes of over $40,000.
Moviegoers are in the prime buying years
43% of moviegoers are from 21-39 years old. The median age is 31.
Moviegoers remember your ad
In-theatre advertising has over three times the recall of television ads: 96.6% of movie viewers will remember your ad one hour later compared to only 27% for television!
90% of the audience arrives 10-15 minutes in advance.
Moviegoers dine out when they go to a movie
72% of the movie audience combine dining out and moviegoing.
Moviegoers shop when they go to a movie
69% of the movie audience combine shopping and moviegoing.
Theatre advertising reaches people who do not watch TV
42% of moviegoers are in the two lightest TV viewing categories. This audience is better reached by theatre advertising than by television.
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